Digital Selling vs. Social Selling: What’s the Difference?
Social Selling Ref: Jamie Shanks, August 25, 2015 Social Selling is an element within Digital Selling. I like to define it as “meeting the buyer where the buyer is already conducting due diligence – which is online.” This definition looks at Social Selling from the buyer’s perspective. Buyers use Social Selling by working within their peer-to-peer networks, and […]